SEMbyDesign » Omaha Google Consultant http://www.sembydesign.com Search Engine Marketing For Omaha Mon, 18 Jul 2011 21:49:14 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 The Nuts and Bolts of PPC http://www.sembydesign.com/the-nuts-and-bolts-of-ppc/ http://www.sembydesign.com/the-nuts-and-bolts-of-ppc/#comments Mon, 22 Dec 2008 17:43:58 +0000 admin http://www.sembydesign.com/the-nuts-and-bolts-of-ppc/ PPC is not new to most internet marketers, but it is a new concept to many small business owners I work with here in Omaha. I’ll give you a quick run down of how it works.

PPC or Pay Per Click is best demonstrated in a Google search. Typically the left hand side of the page is the natural results of your search, while the right hand positions are the paid positions – advertisers can place a small, 4 line text ad there – and they only get charged if someone clicks on the ad.

The nuance to this is that the advertiser has to bid on how much they are willing to pay for their ad to appear.

These ads are highly effective if done properly because they target the exact items and keywords that your customers are searching for. Also, you can see immediate results in traffic, and hopefully sales on your site.

Am an Adwords Certified Individual, helping businesses in Omaha, Nebraska, if you would like to learn more, please give me a call at 402-210-3283. If you become a customer, I have currently, a $100 credit to your new Google account waiting for you.

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